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Careers

Data Scientist

Location: New York
Employment Type: Full-time

Responsibilities

  • Collaborate with marketing and sales teams to define key metrics, objectives, and strategies.

  • Collect, clean, and analyze complex data from various sources to uncover insights that inform marketing strategies.

  • Develop and implement predictive models and machine learning algorithms to forecast marketing trends, customer behavior, and campaign performance.

  • Design A/B testing experiments to evaluate the effectiveness of different marketing tactics.

  • Create dashboards and reports to communicate findings and recommendations to non-technical stakeholders.

  • Manage and prioritize multiple projects simultaneously, ensuring the accuracy and relevance of analyses and reports.

Qualifications

  • Master’s or PhD degree in Data Science, Statistics, Computer Science, or related field.

  • Proven experience in data science, preferably with a focus on marketing analytics.

  • Strong proficiency in statistical analysis, predictive modeling, and machine learning algorithms.

  • Experience with data science tools and programming languages, such as Python, R, SQL, and data visualization tools (e.g., Tableau, Power BI).

  • Knowledge of digital marketing platforms (Google Analytics, AdWords, social media analytics) is highly desirable.

  • Excellent communication skills with the ability to present complex data insights in a clear and compelling manner.

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